Copyright (c) 1990- 1993, 1996 Open Software Foundation, Inc.Copyright (c) 1989 by Hewlett-Packard Company, Palo Alto, Ca. &Digital Equipment Corporation, Maynard, Mass.To anyone who acknowledges that this file is provided "AS IS"without any express or implied warranty: permission to use, copy,modify, and distribute this file for any purpose is herebygranted without fee, provided that the above copyright notices andthis notice appears in all source code copies, and that none ofthe names of Open Software Foundation, Inc., Hewlett-PackardCompany, or Digital Equipment Corporation be used in advertisingor publicity pertaining to distribution of the software withoutspecific, written prior permission. Neither Open SoftwareFoundation, Inc., Hewlett-Packard Company, nor Digital EquipmentCorporation makes any representations about the suitability ofthis software for any purpose.
AdA graphic or a banner on a web page that when clicked on, takes the visitor to another site.Ad ClicksA click on an advertisement on a web site which takes a user to another site, it is referred to as an ad click.Ad ViewsA web page that presents an ad. Once the visitor has viewed an ad, he/she can click on it (see Ad Click). There may be more than one ad on an ad view.AuthenticationTechnique by which access to Internet or Intranet resources requires the user to identify himself or herself by entering a username and password.BandwidthMeasure (in kilobytes of data transferred) of the traffic on the site.BrowserA program used to locate and view HTML documents (Netscape, Mosaic, Microsoft Explorer, for example.)Click through ratePercentage of users who click on a viewed advertisement. This is a good indication of the effectiveness of this ad.ClientThe browser (see above) used by a visitor to a Web site.Client ErrorsAn error occurring due to an invalid request by the visitor's browser. Client errors are in the 400-range. See "Return Code" definition.Company DatabaseThe database installed and used by WebTrends to look up the company name, city, state and country corresponding to a specific domain name.CookiesPersistent Client-State HTTP Cookies are files containing information about visitors to a web site (e.g., user name and preferences). This information is provided by the user during the first visit to a Web server. The server records this information in a text file and stores this file on the visitor's hard drive. When the visitor accesses the same web site again, the server looks for the cookie and configures itself based on the information provided.Domain NameThe text name corresponding to the numeric IP address of a computer on the Internet (i.e., www.webtrends.com).Domain Name LookupThe process of converting a numeric IP address into a text name (for example, 204.245.240.194 is converted to www.webtrends.com).FiltersA means of narrowing the scope of a report or view by specifying ranges or types of data to include in or exclude.FormsAn HTML page which passes variables back to the server. These pages are used to gather information from users. Also referred to as scripts.FTPFile Transfer Protocol is a standard method of sending files between computers over the Internet.GIFGraphics Interchange Format is an image file format commonly used in HTML documents.HitAn action on the Web site, such as when a user views a page or downloads a file.Home PageThe main page of a Web site. The home page provides visitors with an overview and links to the rest of the site. It often contains or links to a Table of contents for the site.Home Page URLThe local path or Internet URL to the default page of the Web site for which WebTrends reports will be generated.HTMLHyper Text Markup Language is used to write documents for the World Wide Web to specify hypertext links between related objects and documents.HTTPHyper Text Transfer Protocol is a standard method of transferring data between a Web server and a Web browser.IP AddressInternet Protocol address identifying a computer connected to the Internet.Log FileA file created by a web or proxy server which contains all of the access information regarding the activity on that server.Page ViewsAlso called Page Impressions. Hit to HTML pages only (access to non-HTML documents are not counted).PlatformThe operating system (i.e. Windows 95, Windows NT, etc.) used by a visitor to the site.ProtocolAn established method of exchanging data over the Internet.ReferrerURL of an HTML page that refers to the site.Return CodeThe return status of the request which specifies whether the transfer was successful and why.Possible "Success" codes are:200 = Success: OK201 = Success: Created202 = Success: Accepted203 = Success: Partial Information204 = Success: No Response300 = Success: Redirected301 = Success: Moved302 = Success: Found303 = Success: New Method304 = Success: Not ModifiedPossible "Failed" codes are:400 = Failed: Bad Request401 = Failed: Unauthorized402 = Failed: Payment Required403 = Failed: Forbidden404 = Failed: Not Found500 = Failed: Internal Error501 = Failed: Not Implemented502 = Failed: Overloaded Temporarily503 = Failed: Gateway TimeoutServerA computer that hosts information available to anyone accessing the Internet.Server ErrorAn error occurring at the server. Web server errors have codes in the 500 range.SpidersAn automated program which searches the internet.Suffix (Domain Name)The three digit suffix of a domain can be used to identify the type of organization.Possible "Suffixes" are:.com = Commercial.edu = Educational.int = International.gov = Government.mil = Military.net = Network.org = OrganizationUser AgentFields in an extended Web server log file identifying the browser and platform used by a visitor.URLUniform Resource Locator is a means of identifying an exact location on the Internet. For example, is the URL which defines the use of HTTP to access the Web page Default.htm in the /html/info/ directory on the WebTrends Corporation Web site). As the previous example shows, a URL is comprised of four parts: Protocol Type (HTTP), Machine Name (webtrends.com), Directory Path (/html/info/), and File Name (default.htm).User SessionA session of activity (all hits) for one user of a web site. A unique user is determined by the IP address or cookie. By default, a user session is terminated when a user is inactive for more than 30 minutes. This duration can be changed from General panel in the Options, Web Log Analysis dialog. Synonym: Visit.View,PageEach request for a particular web page which displays an ad. Also referred to as an impression.VisitCommonly called User Session. All activity for one user of a web site. By default, a user session is terminated when a user is inactive for more than 30 minutes.WebTrends Corporation
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